Senior Business Analyst

Senior Business Analyst

MGID is a global native advertising platform that helps brands reach unique local audiences at scale. We empower brands and publishers to collaborate transparently through our privacy-first targeting technology, enabling advertisers to drive performance and awareness while allowing publishers to retain and monetize their audiences. We are creating innovative technologies and aim to reach even greater heights with your help.

This is a permanent, remote role.

About the Role

As a Senior Business Analyst, you will be responsible for developing a robust insights framework, identifying growth opportunities, monitoring business performance, and delivering data-driven recommendations to improve commercial outcomes. You will act as a strategic partner, bridging the gap between Finance and business units (Supply & Demand).

Key Responsibilities

• Strategic Business Partnership & Performance Management:
  • Drive performance through KPI management, forecasting, and data-driven insights.
  • Consolidate and oversee revenue and operational forecasts, proactively identifying risks and opportunities.
  • Lead business performance reviews and provide actionable recommendations.
• Operational Analytics & KPI Framework:
  • Own and develop end-to-end funnel KPIs in alignment with Supply and Demand functions.
  • Partner with BI to build scalable data models for budgeting and forecasting.
  • Develop and maintain unified dashboards for revenue and cost performance tracking.
  • Monitor performance and prepare insights for reviews.
• Commercial & Profitability Analysis:
  • Lead profitability analysis and ROI evaluation across partners, products, and initiatives.
  • Analyze key operational drivers to support decision-making.
  • Design and implement unit economics models.
  • Ensure consistent cost allocation across departments.
  • Support pre-deal evaluation of partner economics and ongoing ROI tracking.
• Market Benchmarking & Growth Analytics:
  • Establish and track financial benchmarks against competitors.
  • Conduct market and pricing analysis to support expansion.
  • Quantify new revenue streams and build business cases.
  • Support the definition and tracking of commercial strategy and revenue plans.

Requirements

• Bachelor's or Master's degree in Business Analytics, Engineering, or a related field.
• 7+ years of proven experience in finance, financial planning, business analytics, or leading Business and Strategy Analysis roles.
• Strong analytical, mathematical, and quantitative skills using tools such as SQL, Python, R, SAS, or Excel.
• Advanced proficiency with visual analytics platforms (e.g., PowerBI, Tableau).
• Experience translating analysis findings into actionable insights.
• High attention to detail.
• Excellent communication and presentation skills.
• Proactive and results-driven approach.
• Strategic mindset with a hands-on, practical attitude.
• Ability to manage multiple priorities in a fast-paced environment.
• Strong team player with well-developed cross-functional collaboration skills.
• High level of accountability, integrity, and business ethics.
• Fluent Ukrainian and Advanced English language proficiency.

What We Offer

MGID thrives on innovation, collaboration, and a passion for AdTech. Our culture is built on openness, transparency, and a shared drive for excellence. We empower our teams to take bold steps, embrace challenges, and grow together in a dynamic, people-first environment. Your ideas matter, your contributions are valued, and your potential has no limits. Join us and shape the future of digital advertising!