North America Field Marketing and Events Manager
Rithum · United States
Job Description
North America Field Marketing and Events Manager
Rithum is the world's most trusted commerce network, accelerating how brands, suppliers, and retailers work together to deliver seamless e-commerce experiences. Our platform enables brands and retailers to accelerate growth, optimize operations across channels, scale product offerings, and enhance margins. Today, over 40,000 companies trust Rithum to grow their business across hundreds of channels, representing over $50 billion in annual Gross Merchandise Volume (GMV).
About the Role
As the North America Field Marketing & Events Manager, you will be responsible for designing and executing a dynamic portfolio of events, including client conferences, industry trade shows, internal company gatherings, executive dinners, and multi-city roadshows. You will also drive localized marketing strategies to generate demand, accelerate the sales pipeline, and align with Rithum’s strategic business objectives. You will collaborate with cross-functional teams to deliver impactful events that inspire clients and engage industry leaders. In conjunction with senior marketing leadership, you will develop regional strategies, optimize processes, and deliver high-impact experiences that elevate Rithum’s brand visibility and client engagement in North America.
Key Responsibilities
- Define and execute a North America field events plan to enhance brand visibility and achieve measurable business goals.
- Develop and execute localized marketing strategies to drive demand, generate leads, and accelerate the sales pipeline in specific regions.
- Build collaborative relationships with key internal stakeholders (regional sales, marketing, content, product, client success) and external partners to create and deliver seamless, impactful events aligned with business goals.
- Plan and execute a broad range of events, from high-touch executive dinners to mid-scale multi-city roadshows, with clear objectives, tracking, and measurement for each event.
- Lead event execution, including budgeting, pre- and post-event marketing, logistics, vendor management, and post-event analysis for regional events.
- Track key event metrics for North America events such as attendance, leads generated, opportunities and pipeline generated, and client feedback to evaluate event success.
- Track event performance metrics and Key Performance Indicators (KPIs), presenting actionable insights to stakeholders to drive continuous improvement.
- Leverage company websites, online content, industry trends, and emerging technologies to enhance the client experience and event effectiveness.
Requirements
- Minimum of 5 years in field/corporate events management within a technology, software, or e-commerce organization with a focus on North America events.
- Previous experience in events and field marketing within the e-commerce sector, with a focus on engaging e-commerce audiences.
- Demonstrated experience leading and executing industry events, similar to Shoptalk, NRF, or eTail.
- Successful ownership and management of event budgets across varying scale and complexity.
- Proven experience planning and executing events.
✨ This description was enhanced by AI based on the original listing.