Staff Software Engineer- Growth Performance Marketing

Staff Software Engineer - Growth Performance Marketing

Location: USA Company: Pinterest Contract: Permanent Seniority: Senior

About Pinterest

Millions of people worldwide use Pinterest to discover creative ideas, explore new possibilities, and plan for lasting memories. Our mission is to bring everyone the inspiration to create a life they love, and this starts with the talented individuals behind our product. Join us for a career where you can ignite innovation, transform passion into growth, celebrate unique experiences, and embrace the flexibility to do your best work.

At Pinterest, Artificial Intelligence (AI) is a powerful partner that enhances creativity and amplifies impact. We are seeking candidates excited to collaborate with AI, leveraging its capabilities while maintaining strong judgment and accountability. Our interview process focuses on your thought process and ability to articulate your approach.

About the Role

The Performance Marketing Engineering team at Pinterest is responsible for the end-to-end systems that drive user growth through marketing investments. This includes managing attribution, bidding, budget optimization, and campaign management across major advertising platforms. This role will focus on designing scalable systems that adapt to evolving privacy landscapes.

What You'll Do

• Lead the technical roadmap for the performance marketing platform, prioritizing high-impact investments in attribution, bidding, budget optimization, and campaign management.
• Engage in hands-on engineering for ad platform integrations, event pipelines, and production systems that deploy and measure marketing spend.
• Design and enhance the measurement stack, including attribution models, conversion signal collection, incrementality methodology, and privacy-resilient approaches.
• Develop systems to automate and optimize bidding strategies and campaign experimentation at scale.
• Drive cross-team technical initiatives with ads platform, data warehouse, and mobile teams, authoring design documents and building consensus.
• Own the reliability and operational health of critical financial systems.
• Collaborate with marketing, data science, and product partners to identify and engineer growth opportunities.
• Mentor and develop engineers on the team, establishing best practices and elevating system design standards.
• Utilize AI to accelerate your workflow in exploration, drafting, analysis, and synthesis, while ensuring rigorous validation and accountability.

What We're Looking For

• 7+ years of experience building and shipping backend systems, with hands-on experience supporting performance marketing.
• Strong understanding of paid media platforms (e.g., Google Ads, Meta, TikTok, Snap) and their APIs at scale.
• Deep understanding of attribution methodologies (last click, multi-touch, SKAN, probabilistic vs. deterministic), incrementality testing, and conversion optimization.
• Hands-on experience integrating mobile measurement partners (e.g., AppsFlyer, Adjust, Singular) across mobile clients and server-side APIs.
• Experience with near real-time systems for bidding, budget optimization, and conversion event delivery.
• Proficiency in building and operating data pipelines and services using Python or Java/Scala, plus SQL. Experience with modern big data ecosystems is a plus.
• Strong systems design skills in distributed systems, event-driven architectures, and service-oriented backends.
• Familiarity with ML infrastructure concepts and building systems for ML workloads.
• Demonstrated ability to use AI to accelerate workflow while maintaining high standards for verification, data integrity, and ownership.
• Bachelor’s degree in Computer Science or equivalent experience.

Working Model & Relocation

• This position is not eligible for relocation assistance.
• This role requires in-office collaboration 1-2 times every 6 months. The role can be situated anywhere in the country.
• For more information on our working model, please visit our PinFlex page.

Compensation

• The base salary range for this position is $177,185 - $364,795 USD.
• This position is also eligible for equity.
• Final salary is determined by factors including location, travel, relevant prior experience, skills, and expertise.

Our Commitment to Inclusion

Pinterest is an equal opportunity employer committed to building a diverse and inclusive workforce. We consider all qualified applicants without regard to race, color, ancestry, national origin, religion, sex, sexual orientation, gender identity, gender expression, age, marital status, veteran status, disability, or genetic information, consistent with applicable laws. If you require accommodation during the application process, please complete this form.