Amazon Advertising Specialist

Amazon Advertising Specialist

Company: AMZ Advisers Location: Netherlands (Remote) Contract: Permanent Seniority: Mid-level

About AMZ Advisers

AMZ Advisers is a digital media marketing agency dedicated to developing and implementing strategic marketing plans for global Amazon marketplaces. We empower entrepreneurs and businesses by applying our expertise to solve dynamic, rapidly evolving challenges. Working with us offers the chance to directly impact client growth through your advertising, analytical, and eCommerce experience in a fast-paced environment that values strategy, execution, communication, and accountability.

About the Role

We are seeking a highly skilled, organized, and proactive Amazon Advertising Specialist to join our fully remote team. This role is perfect for an individual with strong, hands-on experience in managing Amazon advertising accounts, including auditing, building, executing, optimizing, and scaling campaigns to meet specific client objectives.

The ideal candidate possesses not only technical proficiency in Amazon Ads but also a strategic mindset, keen attention to detail, and the ability to collaborate effectively with Account Managers, Brand Strategists, Content teams, and leadership. You should be adept at identifying opportunities, proactively addressing potential issues, communicating clearly internally, and implementing preventive measures to ensure client advertising accounts remain organized, optimized, and aligned with business goals. This position requires thinking beyond basic campaign management to understand how advertising impacts overall account performance, including sales growth, profitability, TACOS, ACOS, organic ranking, conversion rates, inventory, and client objectives.

Key Responsibilities

• Manage a portfolio of 15-20 Amazon advertising accounts across Seller Central and/or Vendor Central.
• Audit client advertising accounts to identify wasted spend, missed opportunities, poor campaign structure, inefficient targeting, budget issues, and areas for improvement.
• Build, restructure, and optimize Amazon PPC campaigns based on client goals (e.g., profitability, growth, ranking, launch support, defensive strategy, scaling).
• Execute advertising strategies developed in collaboration with Account Managers and Brand Strategists.
• Set up and manage Sponsored Products, Sponsored Brands, Sponsored Brands Video, Sponsored Display, and other relevant Amazon ad types.
• Monitor campaign performance regularly and take proactive action to prevent wasted spend, budget inefficiencies, poor performance, or missed growth opportunities.
• Optimize bids, budgets, targeting, placements, search terms, negatives, campaign structure, and keyword strategy based on performance data.
• Analyze ACOS, TACOS, ROAS, CTR, CVR, CPC, spend, sales, profitability, and overall account impact to make data-driven advertising decisions.
• Create clear recommendations and action plans based on account performance.
• Collaborate with Account Managers and Brand Strategists to ensure advertising strategies align with the client’s broader Amazon growth plan.
• Coordinate with the Content team regarding listing issues, conversion problems, creative needs, or content improvements impacting ad performance.
• Identify and communicate risks early, including budget concerns, low conversion rates, inventory issues, suppressed listings, poor profitability, ranking drops, or inefficient campaign spend.
• Maintain organized campaign structures and clear internal documentation.
• Provide timely and professional updates, insights, and recommendations to internal team members.
• Track KPIs and performance trends across assigned accounts.
• Utilize advertising tools, reporting platforms, and internal dashboards for performance monitoring and decision-making.
• Support weekly and monthly reporting by providing meaningful advertising insights.
• Stay current with Amazon advertising updates, platform changes, campaign types, and best practices.
• Participate in internal meetings, stand-ups, and strategy discussions.

Requirements

• 2+ years of Amazon advertising experience preferred.
• 1+ year of PPC advertising experience required.
• 1+ year of digital marketing or eCommerce experience required.
• Experience managing Amazon Seller Central and/or Vendor Central advertising accounts.
• Strong understanding of Amazon campaign structure, keyword strategy, targeting, bidding, budget management, and optimization.
• Experience analyzing advertising reports and translating data into actionable insights.
• Strong verbal and written communication skills in English.
• Strong time management and task management skills.
• Ability to work remotely and communicate effectively with a distributed team.

Preferred Qualifications

• Amazon DSP experience.
• Experience with Amazon account strategy beyond ads.
• Experience working in an agency environment.
• Experience managing multiple client accounts simultaneously.
• Experience with tools such as AdBadger, Sellerboard, ZonGuru, or similar Amazon/eCommerce platforms.
• Experience supporting product launches, ranking strategies, profitability-focused campaigns, or full-funnel advertising strategies.

Technologies We Use

• G-Suite (Gmail, Drive, Meets, Docs, Sheets, Slides)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• AdBadger
• Sellerboard