SEO Content Writer

About Inspira Education

Inspira Education Group is a rapidly expanding edtech startup in the US, dedicated to democratizing access to high-quality coaching. We aim to provide every student worldwide with an equal opportunity to pursue the best educational and career paths. As the leading network of admissions coaches for medical, legal, business, and college studies, we are transforming application processes with innovative software and services. Our growth is supported by prominent venture capital firms and investors, including Zeev Ventures, Quiet Capital, Craft Ventures, and Jeff Fluhr (Founder of Stubhub).

About the Role

Inspira Education is seeking a creative and detail-oriented SEO Content Writer to join our dynamic marketing team. This position sits at the nexus of content creation, SEO strategy, and brand storytelling, playing a crucial role in attracting, educating, and converting prospective students across Inspira Education Group's brands: Inspira Advantage, Quad Education, and Juris Education.

You will collaborate closely with SEO strategists, subject matter experts, and senior writers to produce high-quality content optimized for both traditional search engines and emerging generative AI platforms. Your responsibilities will include developing long-form guides, thought-leadership blogs, optimized landing pages, and case studies. Your work will significantly influence how students and their families discover and interact with our services during key decision-making stages.

This role is ideal for individuals who excel at blending creativity with a structured approach, crafting engaging, human-centered narratives while rigorously applying SEO and Generative Engine Optimization (GEO) best practices. As part of a fast-paced, high-growth team, you will have opportunities to experiment with new content formats and expand your expertise.

Key Responsibilities

• Develop and write engaging, SEO-optimized content for various platforms, including blogs, landing pages, and guides.
• Collaborate with subject matter experts and SEO strategists to ensure content accuracy and effectiveness.
• Apply Generative Engine Optimization (GEO) best practices to content creation.
• Craft compelling narratives that align with Inspira Education's brand voice and mission.
• Contribute to content strategy and experimentation with new formats.

Requirements

• Proven experience in SEO and Content Writing.
• Strong understanding of marketing principles and storytelling techniques.
• Familiarity with Generative AI and its applications in content creation.
• Ability to balance creativity with a structured, detail-oriented approach.
• Excellent written and verbal communication skills.

What We Offer

• A permanent, remote position within a fast-growing edtech company.
• The opportunity to make a significant impact on students' educational journeys.
• A collaborative and innovative work environment.
• Opportunities for professional growth and development.

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